What I do
Websites and custom software, built by the person you talk to.
A five-page website is $4,000 and usually live in about two weeks. Anything larger or smaller is quoted before I start. Either way it is one person from design through to deployment, built on tools I own rather than a platform licence you inherit.
Websites
Built for your business rather than assembled from a template, live in about two weeks.
Most websites are a theme with someone else’s logo swapped out for yours. That is why so many feel alike, and why changing anything that matters means fighting the template. I build from a component library I wrote myself, so the layout, the type and the behaviour are decisions made for your business.
A site of about five pages is $4,000 and usually live in about two weeks. You get a CMS with a walkthrough, so copy, images and new pages are yours to change without ringing me about a typo.
- Designed and built from scratch, not themed
- A CMS you can actually use, with a walkthrough
- WCAG 2.2 AA as the minimum, not an extra
- Deployed, documented, and yours to take elsewhere
How it works
- About five pages — roughly the size of the site you are reading. Smaller jobs cost less, and I will tell you so rather than charge you $4,000 for one page.
- You bring the direction and the material. I can write the copy from the scoping conversation instead, quoted separately.
- The shape of it is agreed before I start — that is what stops a fixed price turning into endless revisions.
- Your domain is registered in your name, on your account, and stays there. It is not part of the price and it is never held by me.
- Half to start, half before it goes live.
Looking after it once it is live
Month to month, cancel whenever. Someone competent watching the thing you paid for.
A site is not finished when it launches; it is finished when it is switched off. Dependencies ship security fixes, browsers change, forms quietly stop delivering, and the first anyone usually notices is a customer who could not get through. A care plan is somebody checking, so that the somebody is not you.
Both plans run month to month. No minimum term, no exit fee, nothing to cancel but the next payment — the point is that you keep it while it is worth having. And if you would rather run it yourself, the code and the CMS are already yours; ask and I will hand over the keys.
Keep it running
$79 a month
Hosting, patching and monitoring. Nothing breaks quietly.
Keep it current
$199 a month
All of that, plus your changes made for you — copy, images, the odd new page.
- Hosting, SSL and daily backups
- Security and dependency patching, tested before it goes live
- Uptime monitoring, and I find out before you do
- An accessibility and performance check once a year
- Anything beyond the plan at $150 an hour, quoted first
Custom software
The thing your business actually does, instead of the nearest platform that almost does it.
Sometimes a website is not the answer. If the business runs on spreadsheets, on a platform that nearly fits, or on a process only two people understand, the thing worth building is the tool itself — front end, API, database, and a design system built for your industry rather than bought.
Most software work fails at the boundaries — between front end and back end, between build and handover, between the person who designed it and the person who has to maintain it. There are no boundaries here, because it is one person doing all of it.
- Discovery and scoping, priced before I start
- Front end, API and database
- A design system specific to your product
- Documentation written as I build, not afterwards
True of all three
Designed, not themed
Design is a separate discipline from building, and on most projects it quietly gets absorbed into it. I do it first — how it is laid out, what happens in what order, and what someone sees at the moment it goes wrong.
Accessible to WCAG 2.2 AA
The level most organisations are expected to meet, and it covers more than people expect. Built in from the start, because retrofitting it afterwards costs several times what designing for it does. Contrast is measured here, not eyeballed.
Built the way regulated work taught me
I am lead developer on a TGA-regulated medical device platform, and before that survey data for public health organisations including Queensland Health, and compliance workflows for registered training organisations. Documentation and test evidence are habits from those rooms. You get them whether or not anyone will ever audit you.
Deployed, documented, handed over
The code, the documentation, and a walkthrough of the CMS so the everyday changes belong to you. Nothing sits anywhere you cannot leave. If you have inherited something somebody else built, I will look at it and tell you honestly whether it is worth keeping.
The tools underneath
SAUCE is my component library, and every interface I build starts from it. No Tailwind, no Material UI, no bought template — those optimise for getting something on screen fast, at the cost of every product looking like every other product. It also means nobody else’s release schedule can break yours.
A website does not need a back end in the traditional sense — the API ships inside the Next.js application. That is a large part of why a straightforward site is two weeks rather than two months. Product work gets a real database and an API designed for it, quoted before anything starts.
I use AI heavily in how I build — scaffolding, refactoring, test coverage, getting through unfamiliar problems faster. It does not make the decisions and it does not carry the accountability; I do. What it changes is the arithmetic: work that used to take a team months gets done properly by one person in weeks.
Start a conversation